Strategy 2030

At UWC Red Cross Nordic, our vision is to offer a life-changing educational experience, inspired by the Red Cross Principles and our Nordic values, uniting a deliberately diverse group of young people and empowering them to make a positive impact on the world.

This overarching vision will be achieved through the following aims: SEEK, EDUCATE, AMPLIFY and DEVELOP.

Purple magnifying glass icon on a white background

Seek out a deliberately diverse group of young people with promise and potential, and offer them a life-changing experience at UWC Red Cross Nordic, regardless of their ability to pay. 

Graduation hat symbol

Educate our students through a transformational two-year experience, guided and inspired by the Red Cross, our Nordic context and the UWC values, so they can live out our mission in the world.

Chart of progress symbol

Amplify the impact of our work through partnerships with institutions, our global network of alumni and the thousands of people who visit our campus each year.

Symbol of sustainable building development

Develop a campus which supports the needs of our diverse community and the transformational education we offer.

  • In 2030, an RCN education is accessible to all young people with promise and potential, regardless of background or ability to pay. We welcome talented students from a broad and representative range of backgrounds, including those from diverse economic and social circumstances, conflict-affected regions, refugee backgrounds, and with different physical abilities.

  • In 2030, our students learn through challenging, purposeful experiences in the classroom, in our local community and in the outdoors that draw from our unique physical environment, our deliberately diverse community and our close partnership with the Red Cross. This learning is supported by a dedicated community of educators who are trained in our experiential pedagogical approach and committed to excellence in teaching.

  • In 2030, we are widely recognized as a leading educational institution in the Nordic region and beyond, shaping future leaders grounded in Nordic, humanitarian and environmental values. With the support of the Nordic governments and a network of committed partners and alumni, UWC RCN amplifies the impact of its education through its work with students, alumni and visitors.


  • In 2030, we have developed a comprehensive plan for the area’s development, and construction has begun on at least one new building. This construction and future planned development will create world-class experiential educational facilities and opportunities for educational innovation and outdoor learning. Our impact on the social and natural environment on and around campus will be a core consideration throughout this development.



These strategic aims will be supported by the following critical enablers:

  1. Financial health: Financial capital is the backbone of UWC RCN's strategic directions for 2030, enabling us to provide scholarships to a high percentage of the student body, ensuring that we continue to have a deliberately diverse community at our campus.

  2. Organizational structure: In 2030, UWC Red Cross Nordic is efficiently organized to support the work of the college, with adequate resources to ensure that work can be done and that RCN is a great place to work.

  3. Communications and marketing: UWC Red Cross Nordic is effectively promoted and positioned to its key audiences while supporting its mission, values, and long-term goals.

UWC Red Cross Nordic’s strategy is informed by, and supports, the UWC International Strategy 2030, which can be accessed here.